Revised Portfolio Content Strategy

It is my goal to obtain stable employment in the digital communication field in marketing, project management, social media and design. I want to inspire African Americans to engage in social media platforms as a way of changing constructed narratives and promoting unity within the African diaspora.

Content Objectives

The content objectives are to obtain employment, incite cultural diversity in the current exclusive social norms and become an informed influencer on digital platforms to promote unity . The content displayed is a collection of projects, research papers, and marketing campaigns completed in a digital infrastructure to promote my qualifications as a manager and leader in the technology age. My portfolio contains course work and digital assets from academic sources in digital communication. For example, 640 Critical Communication centers on the images of African American women historically and in popular cultures. The video and research paper Melanincholic focuses on Sarah Baartman, Beah Richard, and Sandra Bland. 610 Web Writing explores social media platforms and the use of search engine optimization to counter the algorithms of oppression. Invitation, is a short film on race relations and other issues faced by African American women in the technology age. Honor the Elders is a digital program focused on assisting the elderly community in becoming tech savvy in the digital age with the use of teaching videos customized for senior citizens. My professional resume chronicles my career in operations, logistics and chronicles multiple levels of project management., skill sets and qualifications for employment.

Content Strategy

The content produced in Agnes Scott’s Writing and Digital Communication graduate program has allowed me to showcase my educational foundations and business qualifications to promote safe spaces for women and diversity within the job market and society. My portfolio contains coursework from my graduate Masters degree along with my professional experience history to support a career in diversity management in digital environments.

Audience

Potential Employers/ Publishers: Government, private companies and organizations looking for diversity in staff, products, and marketing. Employers in need of inclusive social media campaigns, digital platform maintenance and project management for the creation or update of company websites, products and marketing for diverse markets.

African American Community: The global diaspora , who are in need of authentic experiences, safe spaces and histories outside of traditional scholastic academic infrastructures. Those interested in learning how to make an impact on digital platforms by the use of algorithms for optimal search engine optimization, website design and content.

Women: Local and global leaders interested in inspiring and building safe spaces and opportunities for women of color.

Personal Branding Statement

I assist in the creation, management and design of digital projects and personal branding on digital platforms to engage multi cultural spectators. I want my audience to see my dedication and hard work in academics, my professional experience and inspire offers of employment in diverse friendly environments. It is my goal to create additional educators and black owned businesses on digital platforms to add to the diversity of the internet.

Course Work from Graduate Writing and Digital Communication Masters

640 Critical Communications – Melanincholic video/research paper

610 Web Writing and Editing – Web site creation, Blog

600 Digital Portfolio – Original and Revised Content, Pitch Deck – Black Ring Mafia

630 Visual Thinking and Web Design – Memes and Design

612 Creative Writing in the Digital Age – Bovina, A 100 yrs

695 Solutions Journalism – Gangstas to Growers, The Come Up Project

626 Journalism in the Digital Age – Divine Feminine and Healing the Masses

625 Human Centered Design and Implementation – Honor the Elders

Pitch Deck – Presidential Welcome by the Black Ring Mafia

“Waiting for my new Buddie,” is a social media campaign that combines the greatest assets of the Agnes Scott collegiate community. By the use of our Scotty Mascot, the 9th in coming President, and the Black Ring Mafia Alumnae in a “Gangster of Education Sisterhood” theme, we celebrate and honor the women of power and the strong leadership of the institution. I used power-point to present my idea to classmates and answer Agnes Scott ‘s media department call for creative concepts from the Writing and Communication graduate students.

Video: A Black Woman Speaks

Melanincholic, is a transmedia critical thought project using the digital images and lives of Sarah Baartman, Sandra Bland and performance art to address chronicled negative ethnic representation and the algorithms of oppression present on digital search engine platforms like goggle. In combining moments in the lives and deaths of these women, I memorialize those who lost their lives, celebrate the activism born from their sacrifices and provide positive narratives of women of color on digital platforms. Beah Richard’s poem serves as the foundation of the project thus explained in the following video.

Video transcription: In 1950, poet, activist and actress Beah Richard on a way to an audition decided to make a quick stop at a forum led by white feminists and philanthropist. As a special treat she wrote the poem “A black woman speaks.” This particular poem chronicles the abuse heaped upon black women as white women stood back and watch without protests. Beah Richard’s poem speaks to this victimization in a holding a mirror up to your face kind of fashion to show white women that you are just as enslaved as black women are even though you may have different circumstances, live in different homes, you are still a slave to the white patriarchy.

Research – Melanincholic – From Sara to Sandra, the revolution will not be televised. It is the evolution of the mind.

A history of black women images in mass communications to social media environments. The creation of Melanincholic builds from my masters degree in Digital Communication and a B. Biesecker’s essay, “No Time for Mourning: The Rhetorical Production of the Melancholic Citizen-Subject in the War on Terror. Biesecker examines the way mass media platform CNN played a “shock and awe campaign” in capitalizing on post 911 patriotism as a kind of melancholy to preserved American Democracy to accept the demise of the possibility of threat. The quote from then sitting President Bush to gain support for the war on terrorism, “Our nation – this generation…a dark threat of violence for our people and our future.”  A repeated quote and that anchored the ‘white race’ into American law in 1962 ( ). The quote rings with familiarity in the “black menace” endangering white prosperity and domination that has white women using the police as assassins and confronting black women to brag about their superiority in beauty, salary, and life to two black women waiting for a tow. 

In addressing the white woman citizen-subject,  Melanincholic examines and defines the promotion of angst that fuels the melancholic mood of white women against black women when it comes to desire. It asks the question that makes plastic surgery a billion dollar industry, What is it about her that captures his attention?

 It is my goal to do just as Richard did by building off her work with modern examples and different tone. I place the lives and experiences of Sarah Baartmen and Sandra Bland to speak historical of the discourse in beauty and shared brutalities of women of African descent in different times and locations under white male authority.  My personal touch is the change of the primary audience to create a safe environment to inspire and honor the sacrifice of black women greatness in the skin they’re in. 

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